Skip to main content
Homepage
AGING Analysis Report
Sep 4, 2026
18 days ago · 100% complete
For AI assistants & researchers — machine-readable summary of this page

What this page is: Delvantic's full research page for Roku, Inc. Class A Common Stock (ROKU) — AI-driven forensic equity research: mechanical valuation models (DCF, EPV, anchored-PE, scenario) plus three independent AI lenses (Quality / Value / Sentiment). Everything below is rendered server-side; you are not missing content that requires JavaScript. All scores are predictions and research opinions, not financial advice.

Our current read (analysis of 2026-09-22): Designation Low · Gem Score -19 (−100…+100 Quality+Value blend) · Quality 28 · Value -50 · Sentiment 74 (timing only, not weighted)

Page map (sections in order; each card carries a stable reference-name attribute you can cite):

  • profile-header / price-overview — company profile, live quote, market cap
  • extended-analysisthe core: three AI lens reads with findings, scores, and the analyst memo
  • future-predictions — our forward price-band predictions
  • market-narrative / ai-findings / gpt-critique — narrative context, cross-model findings, and an adversarial critique of our own analysis (near the end of the document)
  • Members-only sections (render as login gates for anonymous readers): price-history, income-trend, key-metrics, financials (statement tables), insider-trading. The analysis above is public; the raw data tables require a free account.

More for machine readers: site briefing at /llms.txt · any ticker resolves at delvantic.com/stock/TICKER · raw inputs are public-company filings and market data (via licensed data feeds); every model, score, lens read, and prediction on this page is Delvantic's own analysis.

Roku, Inc. Class A Common Stock

ROKU NASDAQ
Communication Services · Entertainment
San Jose, CA 95110, United States roku.com Updated Sep 4, 1:00am
Price
$158.31
Market Cap
$23.5B
Employees
3,600
Beta
2.04
Avg Volume
2,476,521
CEO
Mr. Anthony J. Wood

Roku, Inc. Class A Common Stock represents ownership in Roku, a company that develops a television streaming platform and related connected-TV products. Roku’s core business centers on its streaming operating system, which helps viewers discover and access movies, series, live news, sports, and other digital content across smart TVs and streaming devices. The company also operates an advertising-supported streaming platform and provides tools that help content publishers and advertisers reach streaming audiences. In addition to software and platform services, Roku sells streaming players, Roku-branded televisions, audio products, smart home products, and related accessories. Roku serves consumers and advertising partners in the U.S. and international markets, making it a significant participant in the connected-TV ecosystem and digital media distribution.

Runs with full report Generated: Sep 4, 2026 1:31am
Price Overview
Price at report time
$158.31
as of Sep 4, 1:00am (18d ago)
Change · Sep 4
+0.61 (+0.39%)
Day Range
$157.36 – $158.85
52-Week Range
$78.53 – $159.89
50-Day MA
$148.01
200-Day MA
$117.70
Volume
2,026,800.00
Right now · live
Log in to get the live feed
Members see the real-time price and the move since this report (over 18d).
Share Structure
Outstanding 147,583,585.00
Float 131,033,171.00
Free Float 88.8%
High free float — 88.8% of shares trade freely, ~11.2% held by insiders/institutions
Very liquid — most shares trade freely. Low insider ownership can mean less management alignment, but makes large position sizing straightforward.
Price History (1 Year)
Last updated: Sep 4, 2026 1:48am (18d ago)
Revenue & Net Income Trend
The directional story — useful even when net income is negative.
Last updated: Sep 4, 2026 1:31am (18d ago)
Revenue
The top line — total sales before any costs or taxes are subtracted. A measure of how much business the company is doing.
Net Income
The bottom line — profit left after subtracting all expenses, interest, and taxes from revenue. Reflects accounting profitability, but includes non-cash items like depreciation, so it isn't the same as cash earned.
Operating Cash Flow
The real cash generated by the day-to-day business — selling products, paying suppliers, collecting from customers. Calculated from net income by adding back non-cash items and adjusting for timing (unpaid bills, unsold inventory). When OCF consistently lags net income, the reported profit may not be converting to real money.
Period Revenue Net Income Net Margin YoY/QoQ
Key Metrics
TD Twelve Data statement HEX SEC filing
Industry comparison last run: Sep 4, 2026 1:28am
P/E · trailing (TTM) (Price per dollar of earnings over the past year — not a run-rate or forward P/E)
HEX
Stock Price / EPS (Diluted)
268.32
Stock Price: $158.31
EPS (Diluted): 0.59
P/B Ratio (Price vs net asset value)
HEX
Stock Price / Book Value Per Share
8.99
Stock Price: $158.31
Total Equity: $2.66B
Shares: 150,912,000
EV/EBITDA (Total value vs operating profit)
HEX
Enterprise Value / EBITDA
543.05
Market Cap: $23.51B
Total Debt: $0.00
Cash: $1.59B
EBITDA: $39.98M
Enterprise Value (Takeover price (cap + debt - cash))
HEX
Market Cap + Total Debt - Cash
$21.7B
Market Cap: $23.51B
Total Debt: $0.00
Cash: $1.59B
Gross Margin (Revenue left after direct costs)
HEX
Gross Profit / Revenue
43.8%
Gross Profit: $2.07B
Revenue: $4.74B
Operating Margin (Revenue left after all operations)
HEX
Operating Income / Revenue
-0.1%
Operating Income: -$5.62M
Revenue: $4.74B
Net Margin (Revenue left as actual profit)
HEX
Net Income / Revenue
1.9%
Net Income: $88.36M
Revenue: $4.74B
ROE (Profit from shareholder equity)
HEX
Net Income / Total Equity
3.3%
Net Income: $88.36M
Total Equity: $2.66B
ROIC (Profit from all invested capital)
HEX
NOPAT / Invested Capital
-0.5%
Operating Income: -$5.62M
Tax Rate: 5.9%
Equity: $2.66B
Total Debt: $0.00
Cash: $1.59B
Zero debt — invested capital = equity minus cash (very efficient)
Current Ratio (Can it pay short-term bills)
HEX
Current Assets / Current Liabilities
2.75
Current Assets: $3.40B
Current Liabilities: $1.24B
Debt/Equity (Leverage — debt vs equity)
HEX
Total Debt / Total Equity
0.00
Short-Term Debt: $0.00
Long-Term Debt: $0.00
Total Debt: $0.00
Total Equity: $2.66B
Zero debt — this company carries no debt obligations. Strongest possible score.
Rev/Share (Top-line per share)
HEX
Revenue / Shares Outstanding
$31.39
Revenue: $4.74B
Shares: 150,912,000
Book Value/Share (Net assets per share)
HEX
(Total Assets - Total Liabilities) / Shares
$17.61
Total Equity: $2.66B
Shares: 150,912,000
FCF/Share (Real cash generated per share)
HEX
(Operating Cash Flow + CapEx) / Shares
$3.17
Operating CF: $483.72M
CapEx: -$5.28M
Shares: 150,912,000
CapEx is negative (outflow) — added to OCF to get FCF
Div Yield (Annual income from holding)
TD
Last Annual Dividend / Stock Price
Last Dividend: $0.00
Stock Price: $158.31
Payout Ratio (Earnings paid out as dividends)
HEX
Dividends Paid / Net Income
Dividends Paid: N/A
Net Income: $88.36M
Dividends paid not available in cash flow statement
Industry Benchmarks
Last run: Sep 4, 2026 1:28am
Compares ROKU against LLM-researched typical ranges for its industry. One research call per industry, cached indefinitely — every stock in the same industry reuses the same baseline.
Income Statement (Annual)
Last updated: Sep 4, 2026 1:31am (18d ago)
Metric 2021 2022 2023 2024 2025
Revenue $2.8B $3.1B $3.5B $4.1B $4.7B
Cost of Revenue $1.4B $1.7B $2.0B $2.3B $2.7B
Gross Profit $1.4B $1.4B $1.5B $1.8B $2.1B
Operating Expenses $1.2B $2.0B $2.3B $2.0B $2.1B
Operating Income $235.1M -$530.9M -$792.4M -$218.2M -$5.6M
Net Income $242.4M -$498.0M -$709.6M -$129.4M $88.4M
EBITDA $260.5M -$499.9M -$739.1M -$169.7M $40.0M
EPS $1.83 $-3.62 $-5.01 $-0.89 $0.60
EPS (Diluted) $1.71 $-3.62 $-5.01 $-0.89 $0.59
Balance Sheet (Annual)
Last updated: Sep 4, 2026 1:00am (18d ago)
Metric 2021 2022 2023 2024 2025
Cash & Equivalents $2.1B $2.0B $2.0B $2.2B $1.6B
Total Current Assets $3.1B $3.0B $3.1B $3.2B $3.4B
Total Assets $4.1B $4.4B $4.3B $4.3B $4.4B
Current Liabilities $729.6M $1.1B $1.3B $1.2B $1.2B
Long-Term Debt $80.0M $0
Total Liabilities $1.3B $1.8B $1.9B $1.8B $1.8B
Total Equity $2.8B $2.6B $2.3B $2.5B $2.7B
Retained Earnings -$90.0M -$588.0M -$1.3B -$1.4B -$1.5B
Cash Flow (Annual)
Last updated: Sep 4, 2026 1:48am (18d ago)
Metric 2021 2022 2023 2024 2025
Operating Cash Flow $228.1M $11.8M $255.9M $218.0M $483.7M
Capital Expenditure -$40.0M -$161.7M -$82.6M -$5.1M -$5.3M
Free Cash Flow $188.0M -$149.9M $173.2M $213.0M $478.4M
Acquisitions (net) -$136.8M $0 $0 $0 -$95.1M
Net Debt Issued / (Repaid) -$5.0M -$10.0M -$80.0M $0 $0
Dividends Paid
Stock Buybacks $0 $0 -$150.0M
Net Change in Cash
Growth Trends (YoY %)
Last updated: Sep 4, 2026 1:31am (18d ago)
Metric 2022 2023 2024 2025
Revenue Growth +13.1% +11.5% +18.0% +15.2%
Gross Profit Growth +2.3% +5.7% +18.6% +14.9%
Operating Income Growth -325.8% -49.3% +72.5% +97.4%
Net Income Growth -305.5% -42.5% +81.8% +168.3%
EBITDA Growth -291.9% -47.8% +77.0% +123.6%
0Company Classification 1Industry Landscape 2Company Momentum 3Forward Projection 4aDCF Valuation 4bEarnings Power Value 4cAnchored PE 4dReverse DCF 4eRevenue-Based DCF 4fAnchored P/S 4gScenario Analysis 4hDividend Discount Model 4iBook Value Analysis 4jInsider Activity 4fCash Flow Quality 4gDebt Maturity Risk 4hMacro Environment 4iSector Intelligence 4jRevenue Confidence 4kSensitivity Analysis 4lSector Demand Cycle 5AI Investigation 5bThesis Evaluation 6Valuation Synthesis
computed not applicable 18 computed · 6 not applicable
Risk : Reward — upside vs downside from this company's own quarters
Computed 2026-09-12 02:04
-1.0 : 1 +1σ upside vs −1σ downside, from this company's own quarterly history
A +1σ run of quarters pays -85%; a −1σ run costs 88%. Ratio -1.0:1 (μ 17.9%, σ 4.6% , 16 pairs).
Older method (repeat-worst-quarter): -0.8 : 1
CaseGrowthMarginFair valuevs price ($158.31)
Bull — recovery +32% 9.5% $41.75 -74%
Base — stabilizes +22% 8.2% $27.50 -83%
Bear — keeps slipping +11% 7.0% $17.62 -89%
Stress — last quarter repeats +14% 6.8% $18.92 -88%
Upside — a +1σ run of quarters (v2) +23% 6.8% $24.03 -85%
Stress — a −1σ run of quarters (v2) +13% 6.8% $18.56 -88%
The next quarters keep the trajectory of the worst recent matched quarter (ending 2025-09-30) — growth stays at 14.0% and margins bend by the same profit-vs-revenue ratio (×1.00). Stress is a trajectory, not a prediction — it answers "what if the ship's current heading simply continues," which history says is the case to respect.
Why this is appearing: this company files quarterly, so its recent trajectory could be measured rather than assumed — the engine matched Jun 2026, Mar 2026 against the same quarters one year earlier and found revenue +22.1% year-over-year. That measured heading is what the stress case extends forward. Of those, the stress case extends the worst matched quarter — the one ending Sep 30, 2025 (revenue +14.0% YoY) — not the average. Data measured through Jun 30, 2026 — this card recalculates automatically when the next quarterly filing is ingested. Companies without quarterly filings (many foreign listings) never show this card: with no measured trajectory, there is nothing honest to repeat.
Narrative Economics
The story the market is telling about this stock — the intangible X-factor (founder mythology, cult dynamics, TAM-of-imagination) that moves price beyond what cash flows alone explain. After Shiller, Narrative Economics.
No narrative profile yet for ROKU — it's generated by the pipeline (market-narrative step).
Growth Outlook
Analyzed 2026-09-04 01:59

The question every valuation on this page silently assumes: is this company likely to grow? Judged forward — the business, its category, the world — against what's already printed.

Growing Roku is compounding platform revenue in the mid-to-high teens while taking ~8pts of share from a category growing only ~7%, and profitability is inflecting faster than anyone modeled — but the growth rate itself is decaying, not accelerating, and nowhere near the ~60% the price arithmetic assumes. conf 7/10
Share gain Category growing · Category (Entertainment / streaming) is in expansion with ~6.6-8.0% growth; Roku is growing revenue 15-22% YoY, an +8.6pt gap sustained over multiple years with low volatility.
Next 2 quarters
Growing
Platform revenue momentum, widened programmatic demand and a scaled installed base carry the next two prints; hardware remains a low-margin drag but mix shift keeps gross profit growing faster than revenue. Expect mid-teens revenue growth with continued outsized earnings leverage rather than a re-acceleration.
↑ above expectations
Year 1
Growing
Full-year trajectory should print low-to-mid-teens platform-led revenue growth with meaningfully positive FCF and improving GAAP profitability. Account growth is maturing so ARPU and monetization depth do the work; the decelerating quarterly path argues against calling it more than Growing.
≈ inline with expectations
Years 2–3
Growing
Structural earnings power should still be higher in three years — CTV budget migration plus international scaling plus operating leverage — but the growth rate compounds down as domestic household penetration saturates and the OS layer faces subsidized competitors on pricing. Call it durable mid-teens decaying toward low double digits, with earnings growing faster than revenue.
↓ below expectations
The creme: each rung's call measured against what's already printed (vs analyst estimates · vs guidance / FY consensus · vs price-implied growth) — expectations in print are already in the price, so only the variant margin can pay. Hover a rung's chip for the margin read.
Growth drivers
75 CTV ad dollar migration captured at the OS layer — Roku sits at the aggregation/discovery layer for a large installed base of streaming households, so linear-to-CTV budget migration monetizes through home screen inventory, Roku Channel AVOD, and platform take-rate rather than through owning content. This is a mechanism, not a theme: incremental ad dollars require no incremental content spend, which is why platform revenue growth (matched-quarter +22.1%) runs ~3x the category's 6.8%.
56 Demand-side pipes widened (third-party DSP integrations) — Opening inventory to outside demand platforms and programmatic partners structurally raises fill rates and effective CPMs without a proportional sales-force build. This is the most credible source of the recent revenue re-acceleration and the reason platform growth has held above the category despite a maturing device base.
65 Operating leverage / FCF inflection is real and running ahead of models — FCF CAGR ~66% versus revenue CAGR ~16.6%, and four consecutive large EPS beats (+63%, +169%, +114%) indicate cost discipline plus mix shift from hardware to high-gross-margin platform revenue. Earnings power is growing materially faster than the top line — the durable part of this story.
46 Documented share gain, not tide-riding — Recent YoY 15.2% vs industry 6.6% is an +8.6pt gap sustained across a multi-year record with low volatility (0.014) and all years positive. Neutrality (not owning content, not selling devices at a profit) is why TV OEMs keep licensing the OS.
Growth risks
63 OS-layer commoditization by Amazon, Google and OEM in-house systems — Fire TV, Google TV and Samsung/LG/Vizio's own platforms subsidize the OS to harvest downstream ecosystem value; Roku must monetize the OS itself. Domestic account growth is maturing, so the long-run engine must be ARPU, which is exactly where a subsidized competitor can compress pricing. This is the single biggest threat to years 2-3 earnings power.
50 Quarterly trend is decelerating — Revenue confidence flags a decelerating quarterly path; recent YoY 15.2% sits below the matched-quarter 22.1%. The shape is Growing-and-fading, which forecloses an Accelerating call and makes any high-growth structural assumption fragile.
39 Advertiser concentration and ad-cycle sensitivity — A concentrated set of large buyers and heavy brand/performance ad exposure means revenue is cyclical against ad budgets. Macro backdrop is flagged as headwinds with a 4.79% 10y — a budget pullback hits Roku's high-margin revenue line first and hardest.
66 Price-implied growth is disconnected from the business — Reverse-DCF implies ~60% growth against a house projection of 21.6% and a demonstrated ~16.6% revenue CAGR. Nothing in the driver set — not DSP integration, not international scaling, not margin leverage — plausibly compounds revenue at 60%. The structural rung must be judged below that bar.
The secular shift of TV viewing and ad budgets from linear to connected TV is the dominant force, and it is still mid-innings: CTV ad spend continues to grow faster than total ad spend, which is a tailwind that does not require Roku to win anything new. Roku's structural position is as a neutral toll booth — it neither funds content nor profits on hardware, so it captures a slice of everyone's distribution. The counterforce is that the OS layer is strategically valuable to far better-capitalized parties (Amazon, Google, Samsung), who will happily run it at zero margin. Macro is a headwind on the ad cycle (4.79% 10y, flagged headwinds), which throttles near-term CPMs but does not change the migration. Net: the world is moving toward Roku's business, while the competitive structure of its layer erodes pricing power over time.
Growth position composite +12
ShrinkingStallingHoldingGrowingAccelerating
70Next 2 quarters · Growing
70Year 1 · Growing
70Years 2–3 · Growing
+12Composite (−100…+100)
A research prediction, not advice. Forward-graded: each rung is scored against the prints that follow it. Not an input to the GEM designation — track record first.
Claude Reading
Independent analyst synthesis · claude-opus-4-7 · generated 2026-09-04 01:47:35
Verdict Fairly valued near $158 with asymmetric skew to Q3 print — trailing FCF yield ~5% and margin inflection is real, but wait for confirmation before adding; fair value $140-180, break above requires platform-segment growth reacceleration.

The trajectory here is genuinely striking and I want to lead with what the models are underweighting: Roku's net income went from -$27.4M in Q1 2025 to $164.2M in Q2 2026 — that's a $190M swing in five quarters on revenue that grew from $1.02B to $1.35B. Trailing four-quarter net income is now roughly $355M ($164+$86+$81+$25), not the $88M annual figure the P/E is anchored on. That reframes valuation materially: at $23.5B market cap, forward P/E on annualized recent quarters is closer to 65x, not 268x. FCF of $478M on essentially zero capex ($5.3M) yields ~4.9% FCF yield — this is not a "pre-profit platform" anymore, and the pre-flight classification is stale by two quarters. EV/sales of 4.6x on 15-17% revenue growth with expanding margins is not obviously egregious for a platform.

That said, the synthesis and thesis-evaluation are right to flag the ceiling. Q2 2026's 12.1% net margin looks like a genuine inflection but also a suspiciously clean print — I'd want to see whether it's driven by ad revenue mix shift, one-time items, or comp-lapping the Shopify/Walmart deal ramp. Gross margin of 43.8% is structurally capped by device losses; the platform segment carries the whole model, and platform revenue growth has been decelerating even as total revenue accelerates (a subtle warning the "decelerating quarterly trend" note gestures at). The bear case that Amazon Fire TV and Google TV are structurally better-capitalized distribution rivals is real — Roku's OS neutrality is a feature until Amazon decides to subsidize Fire TV hardware to zero, which they can and periodically do. The 78 vs 86 bull/bear mass split in thesis eval feels about right directionally.

Where I dissent from the models: the market-forces "neutral" and thesis "-8" read strike me as too bearish given the cash flow reality. $478M FCF against $23.5B market cap, $1.59B cash, zero debt, and a demonstrably improving operating trajectory is not a "priced for perfection" setup — it's priced for continued execution, which is different. The insider activity is almost entirely August 14 awards (grants, not open-market purchases or unusual sales), so labeling it "neutral" is correct but the one 7,000-share sale against 366,000 shares of awards is noise, not signal. The contrarian argument against my own more constructive read: revenue CAGR of 16.6% is decelerating from the 25%+ era, and if Q2's margin was juiced by seasonal ad strength or a favorable content-cost comp, then annualizing $164M quarterly NI is exactly the mistake bulls made in 2021 before the stock went from $490 to $40. The 2021 print of $242M NI was followed by three years of deep losses — this company has faked profitability before.

My read: fair value is $140-180 based on ~20x forward FCF assuming $600M run-rate FCF and mid-teens growth for two more years before deceleration to ~8%. At $158 that's roughly fair, with upside skew if Q3 confirms the margin inflection isn't a head-fake and downside to $110 if platform revenue growth drops below 10% or Amazon/Google make aggressive OS moves. I partial-agree with the synthesis "high conviction required" framing but dissent from the implicit skepticism — the data has moved faster than the models have updated. This is not a short; it's a hold-with-conviction-on-Q3-print. New money should wait for the next earnings; existing holders shouldn't trim on valuation alone when FCF yield is approaching 5% and accelerating. The tell will be Q3 2026 platform revenue growth and gross margin — if platform gross margin holds above 55% and platform revenue grows >12% YoY, the bull case compounds; if either slips, the multiple compresses fast.

GPT Reading
Independent reading · gpt-5.4 · generated 2026-09-04 01:47:50
Verdict Fairly valued to slightly overvalued at $158 — the profit inflection is real, but I’d want a pullback toward $130 or sustained 10%+ margins before getting constructive.

What stands out is not the headline P/E or the “platform” narrative, but the speed and quality of the profit inflection. Roku has gone from quarterly net losses of -$9 million, -$35.5 million, and -$27.4 million through late 2024/early 2025 to positive net income every quarter since mid-2025, culminating in $164.2 million on $1.35 billion of revenue in the latest quarter, a 12.1% net margin. That is a real operating turn, not a rounding-error annual profit. Revenue is still growing at a healthy clip too: from $1.06 billion in 2024-09 to $1.35 billion in 2026-06, and latest-quarter growth versus the year-ago quarter is about 22% ($1.35 billion vs. $1.11 billion). Annual revenue rose from $4.11 billion in 2024 to $4.74 billion in 2025, up 15.3%, while operating loss collapsed from -$218.2 million to essentially breakeven at -$5.6 million. Just as important, this is not a balance-sheet story masquerading as a business story: Roku has $1.59 billion of cash, no debt, and generated $483.7 million of operating cash flow and $478.4 million of free cash flow in 2025.

The market is therefore directionally right to reward Roku as more than a “pre-profit” asset. A business at roughly 4.6x EV/revenue with 44% gross margins, no leverage, and clear incremental margin improvement is not automatically expensive if the model is proving it can scale. The latest four quarters sum to about $5.0 billion of revenue and roughly $355 million of net income, which means the trailing earnings power is already far above the annual 2025 number that makes the 268x P/E look absurd. On that run-rate, the real earnings multiple is closer to the mid-60s, still rich but no longer detached from reality for a company growing revenue in the mid-teens to low-20s and expanding margins rapidly. If Roku can sustain even a 10-12% net margin on a $5.5-6.0 billion revenue base over the next couple of years, the earnings power starts to justify a premium multiple.

That said, I still come out cautious at $158 because the stock is being valued on the assumption that this margin ramp continues with relatively little interruption. At a $23.5 billion market cap, investors are already capitalizing Roku at nearly 50x 2025 free cash flow and around 5x sales for a business whose annual operating margin was still negative in 2025 and whose long-term normalized economics are not proven. The key tension in the numbers is that gross margin was 43.8% in 2025, which is good but not exceptional enough on its own to guarantee software-like margin structure; Roku still needs disciplined opex and favorable ad monetization to convert that into durable double-digit operating margins. The latest quarter’s 12.1% net margin is impressive, but one or two stronger ad quarters can make a cyclical business look more structurally profitable than it is. For me, fair value is below the current quote unless Roku can show that the last three quarters are the new base rather than a favorable phase.

The strongest case against my caution is straightforward: the business may have already crossed the threshold where conventional “wait for proof” valuation discipline becomes too conservative. Annual numbers understate the present. Going from -$792.4 million operating loss in 2023 to -$218.2 million in 2024 to essentially breakeven in 2025 is dramatic, and the 2026 quarterly sequence of $85.7 million then $164.2 million of net income suggests substantial operating leverage is now visible. Free cash flow quality also looks strong because capex is tiny, just $5.3 million in 2025, so a large share of incremental gross profit can flow through. If the company is becoming a capital-light ad/platform compounding machine, then 5x revenue is not demanding at all; it could even prove cheap in hindsight. I weigh that less heavily because I want to see a full-year operating margin firmly positive before paying a platform-winner multiple, especially in an ecosystem where much larger players can pressure distribution and ad economics.

What would change my mind is specific and near-term. If Roku can print another two quarters above $1.3 billion of revenue with net margins staying in the high-single-digits or better, and if full-year revenue pushes comfortably above $5.2 billion with operating income clearly positive rather than near zero, then I would accept that the inflection is durable and that $158 is supportable. Conversely, if growth slips back toward low teens while quarterly net margin falls back to 3-5%, the stock is too expensive and should trade more like 3.5-4.0x revenue, implying something closer to $115-135. Right now the business is better than the simplistic bear case, but the stock still asks you to underwrite too much perfection too early.

Grok Reading
Independent reading · grok-4.5 · generated 2026-09-04 01:48:22
Verdict Operational inflection is real, but $158 / 5× sales already prices mid-teens margins and sustained 15%+ growth that competition makes far from certain

The raw trajectory is unambiguous and better than the still-ugly annual multiples suggest. Roku went from $3.48B revenue and a $710M net loss in 2023 to $4.74B and +$88M net income in 2025, then printed four consecutive quarters of expanding profitability culminating in the June 2026 quarter: $1.35B revenue, $164M net income, and a 12.1% net margin. That is not a one-time accrual blip; sequential net margins marched from –2.7% to 0.9% to 2% to 5.8% to 6.9% to 12.1%. Free cash flow of $478M on only $5M of capex and a debt-free balance sheet with $1.59B cash confirms the platform economics are finally showing up in cash, not just non-GAAP slides. Revenue CAGR of 16.6% and recent YoY of 15.2% remain respectable for a company this size, and the gross margin near 44% gives real operating leverage if the ad-load and ARPU story continues. The story the numbers tell is a scaled CTV OS that has crossed the fixed-cost threshold and is now converting incremental ad dollars at high marginal rates.

Where the market and the models over-reach is in treating that inflection as already priced for Facebook-like terminal economics. At $158 and a $23.5B enterprise, you are paying 5.0× trailing sales and roughly 49× trailing FCF for a business whose trailing annual operating margin is still essentially zero and whose ROIC is negative. The 268× P/E and 543× EV/EBITDA are mathematically meaningless near the zero-earnings line, but they correctly signal that almost all of the equity value sits in the assumption that net margins climb from today’s low-single-digits run-rate toward the mid-teens while revenue keeps compounding mid-teens. That is a coherent bull case, not a proven one. Growth is already decelerating in the secondary signals, the installed base is maturing, and the same quarterly print that delivered 12% margins also sits inside a competitive set (Amazon Fire, Google TV, vertical streamers) that can and does undercut on both hardware subsidies and ad pricing.

The strongest counter-argument is straightforward: ignore the trailing P/E noise and underwrite the run-rate. Annualize the latest two quarters and you are looking at something closer to $5.2B+ revenue and $500M-plus of net income with FCF already at $478M and rising; apply a 25–30× FCF multiple to a clean-balance-sheet platform compounder and $158 is not obviously expensive if margins stabilize in the low-to-mid teens and the CTV ad wallet shift has another five years of runway. Active accounts are still growing, the OS remains the default neutral layer for many OEMs, and the operating deleverage that crushed 2022–2024 has reversed faster than most bears expected. A smart opponent would also note that insider activity is noise (awards and one small sale) rather than distribution, and that $1.59B of cash removes any near-term financing overhang. I weigh this less heavily because the 15% growth rate already embeds a lot of that wallet shift, the competitive set is better capitalized, and 5× sales with decelerating top-line leaves little room for a growth miss or a margin stall at 6–8% instead of 15%.

I would flip to constructive on a clean break above $1.5B quarterly revenue with net margins holding double-digits for two more quarters, or on any sustained re-acceleration of revenue growth back above 20% YoY that proves the TAM is still under-penetrated. Conversely, two quarters of sub-10% revenue growth or net margins rolling over below 5% while the multiple stays elevated would confirm the stock is priced for a dominance that the competitive structure will not deliver.

Big-3 Panel — where each AI stands
Each AI above independently stated a direction (undervalued, fairly valued, or overvalued) and how strongly it believes it (conviction, 0–5). We combine those into a Bull-Bear Index on a 0–10 scale: 5 is neutral, 10 is maximum bullish (undervalued at full conviction), 0 is maximum bearish. We compute the score ourselves with the same arithmetic for every seat — the models never grade their own bullishness — so the three are directly comparable. Δ shows how far each seat sits from the panel average of 4.0; a large Δ marks the dissenting voice, usually the one worth reading.
Claude claude-opus-4-7 5.0
fairly valued · conviction 3/5 · Δ +1.0 vs panel · self: 6.0
GPT gpt-5.4 5.0
fairly valued · conviction 3/5 · Δ +1.0 vs panel · self: 4.0
Grok grok-4.5 2.0
overvalued · conviction 3/5 · Δ -2.0 vs panel · self: 4.0
Advanced Analysis Forensic deep-dive · separate lenses
Separate reads — Company Quality (is it a great business?), Valuation (is it mispriced?), and General Sentiment (how macro + narrative are pushing it), kept deliberately apart · 2026-09-04 02:00:25
Delvantic - Cairn AI
Quality-ish — wait for a dip, do not chase 6/10
Roku's cash inflection is real but $158 already pays for the CTV dominance narrative — this is a wait-for-a-dip name, not a chase.
The cruxWhether platform gross margin re-inflates and operating margin scales toward double digits before the M&A/momentum narrative fades — everything at $158 hangs on that.
Forensic checks Derived mechanically from ROKU's filed financials — not from the AI lenses
Liquidity & RunwaySelf-Funding
DilutionStable Share Count
Earnings QualityHigh Earnings Quality
The four lensesswitch a tab for its full read — score + evidence
Company Quality
+28
Solid
edge √Σ 129 · risk √Σ 100 · conf 6/10

The business has visibly inflected on cash: FCF went from -$150M in 2022 to $478M in 2025, and net income crossed into the black at $88M after three years of GAAP losses totaling ~$1.3B. Liquidity is a genuine strength - $2.32B net cash, Altman Z of 9.12, and accruals at -10.2% of assets with OCF/NI of 0.87x point to clean, cash-backed earnings. Revenue has compounded from $2.76B (2021) to $4.74B (2025), roughly 14% CAGR, so the top line is durable even as growth decelerates. The concerns are structural. Gross margin has eroded from 51% (2021) to 43.8% (2025) and shows no recovery, consistent with the mix shift away from higher-margin platform economics or intensifying content/ad-tech competition. Operating margin is still essentially zero (-0.1% in 2025) despite the revenue base nearly doubling - operating leverage has been disappointing. SBC at 7.5% of revenue is heavy, and buybacks offset only 9.1% of it, so diluted shares grew from 141.7M to 150.9M (~1.6% CAGR) - not destructive but not disciplined either. Insider tape shows 12 sales / 0 buys and Anthony Wood's sizable gifting and award activity - neutral but not confidence-inspiring at this inflection. Net read: a financially safe, cash-generative platform business that has not yet proven it can compound operating profit.

Strengths 4
m78
Fortress balance sheet
$2.32B net cash, zero net debt, Altman Z of 9.12 - survival is not a question and the company is self-funding.
m72
FCF inflection is real
FCF scaled from -$150M (2022) to $478M (2025); OCF/NI 0.87x and accruals -10.2% of assets indicate the cash is not accrual-manufactured.
m55
Clean earnings quality signals
Beneish M -2.81, no mechanical red flags; 2025 GAAP net income of $88M is the first positive print in four years.
m48
Durable top-line growth
Revenue compounded from $2.76B to $4.74B (2021-2025), ~14% CAGR, sustained through a rough ad cycle.
Concerns 4
m62
Gross margin erosion
GM declined from 51% (2021) to 43.8% (2025) with no recovery - unit economics have structurally weakened, likely device/platform mix or ad-market pressure.
m60
Operating margin essentially zero
OpM -0.1% in 2025 on $4.74B revenue after $1.3B in cumulative GAAP losses 2022-2024; scale has not produced operating leverage.
m42
SBC-heavy comp with weak offset
SBC at 7.5% of revenue (~$355M) with buybacks recovering only 9.1%; share count up from 141.7M to 150.9M over four years.
m28
Insider tape one-directional
12 sells / 0 buys over the last 12 months (~$8.5M sold), plus CEO gifting 130K shares - not alarming but no insider is stepping up.
This looks like a business that has stopped bleeding and started generating real cash, sitting on a $2.3B net-cash cushion with no going-concern risk. But I am not ready to call it high quality: four straight years of GAAP losses only just ended, gross margin has quietly compressed by roughly seven points since 2021, and operating margin is still zero. The FCF print is impressive but I want to see it repeat with actual operating profit behind it, not just working-capital tailwinds and SBC add-backs. Insiders are trimming, not buying. It is a solid, safe, improving platform business - not a compounder I would call durable-moat yet.
Verify before trusting this (5)
  • Segment gross margin split (Platform vs Devices) to isolate whether Platform margins are actually stable or eroding
  • Customer/advertiser concentration in the Platform segment
  • Trajectory of Platform ARPU and active accounts vs streaming hours to test monetization health
  • SBC vesting cliffs and any large equity refresh grants tied to CEO/founder Anthony Wood
  • Any content-licensing or capacity commitments that could pressure future FCF
Valuation / Mispricing
-50
Rich
edge √Σ 39 · risk √Σ 94 · conf 6/10
Price $158 vs deserved ~$130 (roughly 12x EV/sales ex-cash on a mid-single-digit op-margin platform) - about 15-20% overpriced. attractive below $120.00

Roku trades at $158.31 for a $23.5B market cap on a business that just crossed into positive FCF but still runs a zero operating margin and four consecutive years of GAAP losses. Back out the roughly $2.3B net cash and the market is paying about $21B for a platform whose gross margin has compressed ~7 points since 2021. To justify that, you need to believe Roku captures a disproportionate share of the CTV ad dollar migration while fending off Fire TV, Google TV and Apple TV - the e2e read that it is 'priced for dominance' matches what I see. That is a possible outcome, not a probable one at this price. Deserved value on a solid-but-not-elite platform with flat op margins and slowing growth is closer to the mid-$120s to mid-$130s in my head - a mid-teens EV/sales business only if ad take-rate expands, otherwise low-teens. At $158 the margin of safety is negative; you are paying for the bull narrative already. Not egregiously overvalued - the cash cushion and real FCF inflection keep it out of the 'overvalued' bucket - but there is no gap to exploit here. This is a hold-your-nose-and-wait price, not a buy price.

Cheap signals 2
m30
Fortress balance sheet lowers required return
~$2.3B net cash on a $23.5B cap trims EV to ~$21B and removes going-concern tail risk, which does deserve a modest premium versus a leveraged peer.
m25
FCF inflection is real
The turn to positive FCF is genuine and high-quality (earnings-quality score confirms). That supports a floor but does not by itself close the gap at $158.
Rich / priced-in 3
m62
Priced for platform dominance not yet earned
The e2e synthesis flags Roku as priced for CTV ad dominance while Amazon, Google and Apple sit on the same TV. That optionality is in the tape at $158.
m55
Zero operating margin, still GAAP-loss recent history
Op margin ~0 and four straight years of GAAP losses only just ended. A platform paying $23.5B market cap needs a credible path to double-digit op margins that is not yet demonstrated.
m45
Gross margin has quietly compressed
Gross margin down ~7 points since 2021 as device and ad-take mix has shifted. Bulls call this transitional; the math still means lower deserved multiple until it reinflects.
I do not want to short a business that just started printing cash and sits on $2.3B net cash, but I am not paying $158 for it either. The market is already crediting Roku with winning the CTV ad war outright, and the margin structure has not caught up to that story. Fairly-to-modestly rich. I would get interested closer to $120, and I would get aggressive under $100 where the cash cushion plus mid-teens EV/sales gets me a real margin of safety.
Verify before trusting this (5)
  • Platform gross margin trajectory quarter over quarter - is the 7-point compression reversing
  • Ad ARPU and monetized video ad impression growth vs streaming hours - take-rate expansion is the whole bull case
  • Operating expense discipline - is opex leverage translating FCF into GAAP profit
  • Guidance on international monetization, which is currently a drag
  • Any disclosure on concentration among top advertisers
General Sentiment
+74
Strong Tailwind
tail √Σ 134 · head √Σ 39 · conf 8/10

The non-fundamental pressure on ROKU is decisively positive right now. The stock just printed a 3-year high, crossed the 20-day, and is up roughly 60% over the past year - momentum tape is fully engaged, and with beta 2.04 the mildly risk-on regime lands harder here than on the average name. Narrative flow is layered and reinforcing: bullish EPS revisions (Zacks #1), a fresh product push into OLED reframing Roku from pure-OS to platform-plus-hardware, and a live M&A rumor (Netflix shortlist chatter, echo of the June 20% pop on sale talks) providing a persistent takeout bid under the stock.

Tailwinds 5
m82
M&A optionality embedded in the tape
June's 20% pop on sale-exploration reports still anchors the stock, and fresh Netflix acquisition-wishlist coverage keeps the takeout narrative alive. That puts a persistent bid under ROKU independent of fundamentals.
m70
Momentum and technical breakout
3-year high, +60% trailing year, crossed 20-day - trend followers and CTAs are additive buyers here. Strong momentum tapes tend to self-reinforce until they break.
m55
Bullish analyst/EPS revision flow
Zacks #1 Strong Buy with named bullish EPS revisions is a real sentiment tailwind - sell-side tone is moving with the price, not fading it.
m45
Narrative refresh via OLED launch
The $999 Pro Series OLED reframes the platform-monopoly story with a hardware/margin angle, giving bulls a fresh talking point and blunting the 'commoditized OS' bear line.
m35
Risk-on tape amplified by beta 2.04
VIX at 14.3 and a mildly risk-on regime disproportionately helps high-beta, story-driven names like ROKU. Not decisive alone, but additive.
Headwinds 2
m30
Rates and market PE overhang
10y at 4.79% and market PE 25.8 are a background headwind for long-duration, ad-cyclical names. Currently overwhelmed by name-specific tailwinds but would bite fast if the tape turns.
m25
Narrative durability is only moderate
Platform-monopoly story has moderate intensity and low cult - if M&A chatter goes quiet and momentum stalls, there is no fanatical holder base to defend the price.
Net pressure on ROKU is clearly a tailwind, and a strong one. You have four independent forces pushing the same direction - momentum breakout, M&A optionality, bullish revisions, and a product narrative refresh - all landing on a high-beta name in a risk-on tape. The macro rate backdrop is the only real counterweight and it is being overwhelmed. My caution: this is the kind of setup where sentiment is doing the heavy lifting, so the reversal risk (rumor denial, tape turning) is asymmetric. Right now, though, the pressure is up.
Verify before trusting this (4)
  • Whether Netflix/M&A speculation concretizes or fades - a denial would cut a leg out
  • Any advertiser or CTV competitor commentary that revives the commoditization bear thesis
  • VIX regime shift - a spike above 20 would hit beta-2 names first
  • Whether sell-side upgrades follow the EPS revisions or start to lag price
The market-wide tape + this name's exposure to it (beta / sector / narrative durability). Context on the non-fundamental pressure — not a call on the business or the price. processId: detail-general-sentiment
Growth Outlook
+12
Growing
edge √Σ 123 · risk √Σ 111 · conf 7/10

The secular shift of TV viewing and ad budgets from linear to connected TV is the dominant force, and it is still mid-innings: CTV ad spend continues to grow faster than total ad spend, which is a tailwind that does not require Roku to win anything new. Roku's structural position is as a neutral toll booth — it neither funds content nor profits on hardware, so it captures a slice of everyone's distribution. The counterforce is that the OS layer is strategically valuable to far better-capitalized parties (Amazon, Google, Samsung), who will happily run it at zero margin. Macro is a headwind on the ad cycle (4.79% 10y, flagged headwinds), which throttles near-term CPMs but does not change the migration. Net: the world is moving toward Roku's business, while the competitive structure of its layer erodes pricing power over time.

Growth drivers 4
m75
CTV ad dollar migration captured at the OS layer
Roku sits at the aggregation/discovery layer for a large installed base of streaming households, so linear-to-CTV budget migration monetizes through home screen inventory, Roku Channel AVOD, and platform take-rate rather than through owning content. This is a mechanism, not a theme: incremental ad dollars require no incremental content spend, which is why platform revenue growth (matched-quarter +22.1%) runs ~3x the category's 6.8%.
m56
Demand-side pipes widened (third-party DSP integrations)
Opening inventory to outside demand platforms and programmatic partners structurally raises fill rates and effective CPMs without a proportional sales-force build. This is the most credible source of the recent revenue re-acceleration and the reason platform growth has held above the category despite a maturing device base.
m65
Operating leverage / FCF inflection is real and running ahead of models
FCF CAGR ~66% versus revenue CAGR ~16.6%, and four consecutive large EPS beats (+63%, +169%, +114%) indicate cost discipline plus mix shift from hardware to high-gross-margin platform revenue. Earnings power is growing materially faster than the top line — the durable part of this story.
m46
Documented share gain, not tide-riding
Recent YoY 15.2% vs industry 6.6% is an +8.6pt gap sustained across a multi-year record with low volatility (0.014) and all years positive. Neutrality (not owning content, not selling devices at a profit) is why TV OEMs keep licensing the OS.
Growth risks 4
m63
OS-layer commoditization by Amazon, Google and OEM in-house systems
Fire TV, Google TV and Samsung/LG/Vizio's own platforms subsidize the OS to harvest downstream ecosystem value; Roku must monetize the OS itself. Domestic account growth is maturing, so the long-run engine must be ARPU, which is exactly where a subsidized competitor can compress pricing. This is the single biggest threat to years 2-3 earnings power.
m50
Quarterly trend is decelerating
Revenue confidence flags a decelerating quarterly path; recent YoY 15.2% sits below the matched-quarter 22.1%. The shape is Growing-and-fading, which forecloses an Accelerating call and makes any high-growth structural assumption fragile.
m39
Advertiser concentration and ad-cycle sensitivity
A concentrated set of large buyers and heavy brand/performance ad exposure means revenue is cyclical against ad budgets. Macro backdrop is flagged as headwinds with a 4.79% 10y — a budget pullback hits Roku's high-margin revenue line first and hardest.
m66
Price-implied growth is disconnected from the business
Reverse-DCF implies ~60% growth against a house projection of 21.6% and a demonstrated ~16.6% revenue CAGR. Nothing in the driver set — not DSP integration, not international scaling, not margin leverage — plausibly compounds revenue at 60%. The structural rung must be judged below that bar.
vs expectations: ~6m above · 1y inline · 2-3y below
The forward growth verdict — is the business itself likely to grow (next 2 quarters / year 1 / years 2–3), judged against its category and against printed expectations. The full horizon ladder + creme renders on the Growth Outlook card above. Not a call on the price (Valuation owns that) or the tape (Sentiment owns that).
Please log in to view trade setups
The Augustus trade-setup read is a members feature.
Log in
Lenses kept deliberately separate — Company Quality (price-agnostic), Valuation (price-conditional), General Sentiment (non-fundamental macro/narrative pressure), and Growth Outlook (the forward growth verdict). The scores are not blended. Filing-level items (convertibles, lock-ups, customer concentration) are v2 — see each lens's "verify."
Price Prediction
Lower -9.1% v0.6.0 View full prediction →

When we made this prediction on Sep 4, 2026, ROKU was $156.24. We expect it to be $142.00 by Mar 2027, and we consider it great value under $120.00. This is an early model (v0.6.0) — the direction is more reliable than the exact price. Made Sep 4, 2026.

Price when predicted$156.24
Our estimate for Mar 2027$142.00-9.1%
Great value below$120.00
Price history shown (6 Months)

Blue is our prediction, starting the day we made it. Grey is a slower route to the same place — the same destination, taking longer. Black is the actual price, so you can see how we are doing.

Community AI Feedback
No community reviews yet for ROKU. Be the first — hit How to Contribute, have any AI review this page, and paste its take back here.
My Notes personal — only you see this
v1.1.648 · e285203f · 2026-09-21 16:44:18