Industrials · Industrial - Machinery
Price
$285.09
Market Cap
$16.8B
Employees
9,400
Beta
1.91
Avg Volume
854,796
CEO
Aaron Jagdfeld
Business Description
Generac Holdings Inc. specializes in the engineering, manufacturing, and global distribution of diverse power generation systems, energy storage solutions, and related electrical products. The company caters to residential users, light commercial enterprises, and industrial sectors worldwide. At its core, Generac produces vital components such as engines, alternators, batteries, advanced electronic controls, and robust steel enclosures. For homeowners, the company provides a range of automatic standby generators, from 7.5kW up to 150kW, including air-cooled models (7.5kW-26kW) and more powerful liquid-cooled units (22kW-150kW). Many of these residential systems are compatible with Mobile Link, a remote monitoring platform. Generac also offers portable generators, spanning outputs from 800W to 17.5kW, alongside an extensive catalog of outdoor power equipment like trimmers, mowers, log splitters, and pressure washers. Its commitment to sustainable energy is evident through its clean energy offerings, marketed under the PWRcell and PWRview brands. Serving commercial and industrial clients, Generac supplies essential equipment such as light towers, mobile power units, and portable energy storage systems. Its portfolio extends to include commercial mobile pumps, dust-suppression apparatus, and various control systems for gaseous-fueled engines. Light-commercial standby generators, rated from 22kW to 150kW, deliver critical three-phase power to small and mid-sized businesses. For heavy-duty applications, industrial generators with capabilities from 10kW to a formidable 3,250kW are deployed as emergency backup power for vital infrastructure across healthcare, telecommunications, data centers, commercial offices, retail, municipal services, and manufacturing facilities. Beyond direct product sales, the company supports its offerings by supplying aftermarket service parts and product accessories to its vast dealer network. Generac's distribution strategy is multi-faceted, leveraging independent residential and industrial dealers, major national and regional retailers, e-commerce platforms, specialized wholesalers (electrical, HVAC, solar), catalogs, equipment rental firms, and direct engagement with end-users. Founded in 1959, Generac Holdings Inc. is proudly headquartered in Waukesha, Wisconsin.
Business History
Price History (1 Year)
Revenue & Net Income Trend
The directional story — useful even when net income is negative.
Revenue
The top line — total sales before any costs or taxes are subtracted. A measure of how much business the company is doing.
Net Income
The bottom line — profit left after subtracting all expenses, interest, and taxes from revenue. Reflects accounting profitability, but includes non-cash items like depreciation, so it isn't the same as cash earned.
Operating Cash Flow
The real cash generated by the day-to-day business — selling products, paying suppliers, collecting from customers. Calculated from net income by adding back non-cash items and adjusting for timing (unpaid bills, unsold inventory). When OCF consistently lags net income, the reported profit may not be converting to real money.
| Period | Revenue | Net Income | Net Margin | YoY/QoQ |
|---|
Key Metrics
API Direct from provider
CALC Derived from statements
P/E Ratio (Price per dollar of earnings)
APIStock Price / EPS (Diluted)
86.13
Stock Price: $285.09
EPS (Diluted): 2.73
EPS (Diluted): 2.73
P/B Ratio (Price vs net asset value)
APIStock Price / Book Value Per Share
3.03
Stock Price: $285.09
Total Equity: $2.63B
Shares: 59,275,781
Total Equity: $2.63B
Shares: 59,275,781
EV/EBITDA (Total value vs operating profit)
APIEnterprise Value / EBITDA
34.17
Market Cap: $16.78B
Total Debt: $1.33B
Cash: $341.41M
EBITDA: $464.59M
Total Debt: $1.33B
Cash: $341.41M
EBITDA: $464.59M
Enterprise Value (Takeover price (cap + debt - cash))
APIMarket Cap + Total Debt - Cash
$9.0B
Market Cap: $16.78B
Total Debt: $1.33B
Cash: $341.41M
Total Debt: $1.33B
Cash: $341.41M
Gross Margin (Revenue left after direct costs)
APIGross Profit / Revenue
38.3%
Gross Profit: $1.61B
Revenue: $4.21B
Revenue: $4.21B
Operating Margin (Revenue left after all operations)
APIOperating Income / Revenue
6.9%
Operating Income: $289.19M
Revenue: $4.21B
Revenue: $4.21B
Net Margin (Revenue left as actual profit)
APINet Income / Revenue
3.8%
Net Income: $159.55M
Revenue: $4.21B
Revenue: $4.21B
ROE (Profit from shareholder equity)
APINet Income / Total Equity
7.2%
Net Income: $159.55M
Total Equity: $2.63B
Total Equity: $2.63B
ROIC (Profit from all invested capital)
APINOPAT / Invested Capital
5.8%
Operating Income: $289.19M
Tax Rate: 18.9%
Equity: $2.63B
Total Debt: $1.33B
Cash: $341.41M
Tax Rate: 18.9%
Equity: $2.63B
Total Debt: $1.33B
Cash: $341.41M
Current Ratio (Can it pay short-term bills)
APICurrent Assets / Current Liabilities
2.03
Current Assets: $2.46B
Current Liabilities: $1.22B
Current Liabilities: $1.22B
Debt/Equity (Leverage — debt vs equity)
CALCTotal Debt / Total Equity
0.51
Short-Term Debt: $72.81M
Long-Term Debt: $1.26B
Total Debt: $1.33B
Total Equity: $2.63B
Long-Term Debt: $1.26B
Total Debt: $1.33B
Total Equity: $2.63B
Rev/Share (Top-line per share)
CALCRevenue / Shares Outstanding
$71.01
Revenue: $4.21B
Shares: 59,275,781
Shares: 59,275,781
Book Value/Share (Net assets per share)
CALC(Total Assets - Total Liabilities) / Shares
$44.41
Total Equity: $2.63B
Shares: 59,275,781
Shares: 59,275,781
FCF/Share (Real cash generated per share)
CALC(Operating Cash Flow + CapEx) / Shares
$4.52
Operating CF: $437.98M
CapEx: -$169.85M
Shares: 59,275,781
CapEx: -$169.85M
Shares: 59,275,781
CapEx is negative (outflow) — added to OCF to get FCF
Div Yield (Annual income from holding)
APILast Annual Dividend / Stock Price
0.0%
Last Dividend: N/A
Stock Price: $285.09
Stock Price: $285.09
Payout Ratio (Earnings paid out as dividends)
Dividends Paid / Net Income
—
Dividends Paid: N/A
Net Income: $159.55M
Net Income: $159.55M
Dividends paid not available in cash flow statement
Industry Benchmarks
Compares GNRC against LLM-researched typical ranges for its
industry. One research call per industry, cached indefinitely — every stock in the same industry
reuses the same baseline.
Deep Analysis
Pre-flight intelligence scans the company first, then routes to the right analytical methods.
0
Company Classification
— What type of company is this?
1
Industry Landscape
— Where is the industry headed?
2
Company Momentum
— Where is this company trending?
3
Forward Projection
— 1Y & 2Y projected metrics (requires Layer 1 + 2)
4a
DCF Valuation
— Present value of future cash flows
4b
Earnings Power Value
— Floor value — worth with zero growth
4c
Anchored PE
— Industry PE adjusted for growth differential
4d
Reverse DCF
— What growth is the market pricing in?
4e
Revenue-Based DCF
— For growth/narrative companies (skip if mature earner)
4f
Anchored P/S
— Price-to-Sales peer comparison (skip if mature earner)
4g
Scenario Analysis
— Bull / Base / Bear (skip if mature earner)
4h
Dividend Discount Model
— For dividend/income stocks only
4i
Book Value Analysis
— For deep value / turnaround stocks only
4j
Insider Activity
— Are insiders buying or selling?
4f
Cash Flow Quality
— How trustworthy is the FCF?
4g
Debt Maturity Risk
— Can it handle its debt?
4h
Macro Environment
— Rates, market valuation, volatility
4i
Sector Intelligence
— How does this company compare within its sector?
4j
Revenue Confidence
— How reliable is the growth projection?
4k
Sensitivity Analysis
— How fragile is the fair value estimate?
4l
Sector Demand Cycle
— Is the sector in a boom, steady state, or contraction?
5
AI Investigation
— Adaptive research engine (Claude)
5b
Thesis Evaluation
— What does the market believe? (narrative/platform stocks only)
6
Valuation Synthesis
— Weighted verdict from all methods (requires Layer 4)
Income Statement (Annual)
Last updated: Jun 21, 2026 7:19pm (5d ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Revenue | $3.7B | $4.6B | $4.0B | $4.3B | $4.2B |
| Cost of Revenue | $2.4B | $3.0B | $2.7B | $2.6B | $2.6B |
| Gross Profit | $1.4B | $1.5B | $1.4B | $1.7B | $1.6B |
| Operating Expenses | $638.9M | $955.7M | $979.2M | $1.1B | $1.3B |
| Operating Income | $721.1M | $566.3M | $386.2M | $536.7M | $289.2M |
| Net Income | $533.4M | $350.3M | $203.1M | $325.3M | $159.6M |
| EBITDA | $816.5M | $719.4M | $554.5M | $670.9M | $464.6M |
| EPS | $8.51 | $5.55 | $3.31 | $5.46 | $2.73 |
| EPS (Diluted) | — | — | — | — | — |
Balance Sheet (Annual)
Last updated: Jun 21, 2026 7:19pm (5d ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Cash & Equivalents | $147.3M | $132.7M | $201.0M | $281.3M | $341.4M |
| Total Current Assets | $1.8B | $2.2B | $2.0B | $2.0B | $2.5B |
| Total Assets | $4.9B | $5.2B | $5.1B | $5.1B | $5.6B |
| Current Liabilities | $1.2B | $992.0M | $880.8M | $1.0B | $1.2B |
| Long-Term Debt | $867.1M | $1.3B | $1.4B | $1.2B | $1.3B |
| Total Liabilities | $2.6B | $2.8B | $2.7B | $2.6B | $2.9B |
| Total Equity | $2.2B | $2.3B | $2.3B | $2.5B | $2.6B |
| Retained Earnings | $2.0B | $2.3B | $2.5B | $2.8B | $3.0B |
Cash Flow (Annual)
Last updated: Jun 21, 2026 7:19pm (5d ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Operating Cash Flow | $411.2M | $58.5M | $521.7M | $741.3M | $438.0M |
| Capital Expenditure | -$110.0M | -$86.2M | -$129.1M | -$136.7M | -$169.9M |
| Free Cash Flow | $301.2M | -$27.7M | $392.6M | $604.6M | $268.1M |
| Acquisitions (net) | -$713.5M | -$40.0M | -$16.0M | -$34.7M | $-762,000 |
| Debt Repayment | — | — | — | — | — |
| Dividends Paid | — | — | — | — | — |
| Stock Buybacks | -$126.0M | -$345.8M | -$251.5M | -$152.7M | -$147.9M |
| Net Change in Cash | -$507.8M | -$14.6M | $68.3M | $80.3M | $60.1M |
Analyst Estimates (Annual)
Last updated: Jun 26, 2026 10:20am (23h ago)| Metric | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|
| Revenue |
$5.6B $5.5B – $5.7B
|
$6.5B $6.5B – $6.5B
|
$7.4B $7.1B – $7.6B
|
$7.4B $7.2B – $7.6B
|
| EBITDA |
$876.8M $853.3M – $897.3M
|
$1.0B $1.0B – $1.0B
|
$1.1B $1.1B – $1.2B
|
$1.2B $1.1B – $1.2B
|
| Net Income |
$640.1M $586.9M – $693.3M
|
$691.2M $652.1M – $962.4M
|
$1.1B $1.0B – $1.1B
|
$1.1B $1.0B – $1.1B
|
| EPS | — | — | — | — |
Growth Trends (YoY %)
Last updated: Jun 21, 2026 7:19pm (5d ago)| Metric | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Revenue Growth | +22.1% | -11.9% | +6.8% | -2.0% |
| Gross Profit Growth | +11.9% | -10.3% | +22.0% | -3.2% |
| Operating Income Growth | -21.5% | -31.8% | +39.0% | -46.1% |
| Net Income Growth | -34.3% | -42.0% | +60.2% | -50.9% |
| EBITDA Growth | -11.9% | -22.9% | +21.0% | -30.8% |
Insider Trading (Recent)
Last updated: Jun 27, 2026 8:32am (1h ago)
Type codes
PPurchase
SSale
AAward / grant
MOption exercise
FIn-kind (tax)
CConversion
GGift
DReturn to issuer
All SEC Form 4 codes
Open market
- P Purchase
- Open-market or private purchase of shares.
- S Sale
- Open-market or private sale of shares.
Compensation (Rule 16b-3)
- A Award / grant
- Grant or award of securities (RSUs, options, etc.) under Rule 16b-3.
- D Return to issuer
- Securities disposed back to the company under Rule 16b-3.
- F In-kind (tax)
- Shares withheld or delivered to pay the option-exercise price or tax — not an open-market sale.
- I Discretionary
- Discretionary transaction under an employee plan — Rule 16b-3(f).
- M Option exercise
- Exercise or conversion of a derivative (option/RSU) into shares — exempt.
Derivatives
- C Conversion
- Conversion of a derivative security into the underlying shares.
- E Short expiration
- Expiration of a short derivative position.
- H Long expiration
- Expiration or cancellation of a long derivative position with value received.
- O OTM exercise
- Exercise of an out-of-the-money derivative.
- X ITM exercise
- Exercise of an in-the-money or at-the-money derivative.
Other exempt
- G Gift
- Bona fide gift of securities.
- L Small acquisition
- Small acquisition under Rule 16a-6.
- W Inheritance
- Acquisition or disposition by will or the laws of descent.
- Z Voting trust
- Deposit into or withdrawal from a voting trust.
Other
- J Other
- Other acquisition or disposition (explained in a Form 4 footnote).
- K Equity swap
- Transaction in an equity swap or similar instrument.
- U Tender / buyout
- Disposition via tender of shares in a change-of-control transaction.
Compensation-plan codes (A, D, F, M) are routine and rarely directional. Open-market P (buy) and S (sale) carry the most signal.
| Date | Insider | Type | Shares | Price | Value |
|---|---|---|---|---|---|
| 2026-06-05 | Taffe Norman P | M-Exempt | 150.00 | $119.54 | $17,931 |
| 2026-06-05 | Taffe Norman P | S-Sale | 200.00 | $272.26 | $54,452 |
| 2026-06-05 | Taffe Norman P | M-Exempt | 100.00 | $119.54 | $11,954 |
| 2026-06-05 | Taffe Norman P | S-Sale | 100.00 | $272.26 | $27,226 |
| 2026-06-05 | Taffe Norman P | M-Exempt | 150.00 | $119.54 | $17,931 |
| 2026-06-05 | Taffe Norman P | M-Exempt | 100.00 | $119.54 | $11,954 |
| 2026-05-01 | AVEDON MARCIA J | A-Award | 699.00 | $257.83 | $180,223 |
| 2026-05-01 | Bohl Kathryn V | A-Award | 699.00 | $257.83 | $180,223 |
| 2026-05-01 | Dixon Robert D | A-Award | 699.00 | $257.83 | $180,223 |
| 2026-05-01 | Jenkins William D Jr | A-Award | 699.00 | $257.83 | $180,223 |
| 2026-05-01 | LAMPEREUR ANDREW | A-Award | 820.00 | $257.83 | $211,421 |
| 2026-05-01 | Morgan Bennett J | A-Award | 825.00 | $257.83 | $212,710 |
| 2026-05-01 | Ramon David A. | A-Award | 699.00 | $257.83 | $180,223 |
| 2026-05-01 | Zarcone Dominick P | A-Award | 796.00 | $257.83 | $205,233 |
| 2026-05-01 | Jagdfeld Aaron | S-Sale | 5,000.00 | $260.02 | $1.3M |
| 2026-04-01 | Jagdfeld Aaron | S-Sale | 5,000.00 | $199.81 | $999,050 |
| 2026-03-05 | Jagdfeld Aaron | S-Sale | 5,000.00 | $216.95 | $1.1M |
| 2026-03-01 | Jagdfeld Aaron | A-Award | 11,149.00 | $0.00 | $0 |
| 2026-03-01 | Jagdfeld Aaron | F-InKind | 5,241.00 | $228.14 | $1.2M |
| 2026-03-01 | Jagdfeld Aaron | F-InKind | 2,619.00 | $228.14 | $597,499 |
Dividend History (Last 20)
Last updated: Jun 21, 2026 7:19pm (5d ago)| Date | Dividend | Declaration | Record | Payment |
|---|---|---|---|---|
| 2013-06-10 | $5.00 | 2013-06-03 | 2013-06-12 | 2013-06-21 |
| 2012-07-02 | $6.00 | 2012-05-31 | 2012-06-20 |
Narrative Economics
The story the market is telling about this stock — the intangible X-factor
(founder mythology, cult dynamics, TAM-of-imagination) that moves price beyond
what cash flows alone explain. After Shiller, Narrative Economics.
No narrative profile yet for GNRC — it's generated by the pipeline (
market-narrative step).
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Data via Financial Modeling Prep · Cached for performance · fmp
v1.1.352 · d1100787 · 2026-06-26 11:39:30