Consumer Cyclical · Leisure
Price
$85.33
Market Cap
$12.1B
Employees
4,985
Beta
0.48
Avg Volume
1,998,085
CEO
Christian Cocks
Business Description
Hasbro, Inc., alongside its various subsidiaries, operates as a global leader in the play and entertainment industry. Its Consumer Products segment focuses on the procurement, marketing, and global distribution of toys and games. This division further amplifies its brands by out-licensing trademarks, characters, and intellectual property rights to third parties, enabling the creation and sale of a diverse range of branded consumer goods, such as apparel and toys. Its extensive product catalog encompasses action figures, arts and crafts supplies, fashion dolls and other figurines, playsets, preschool toys, plush items, sports-action blasters and accessories, toy vehicles, and specialty play items, in addition to various traditional games. The company also offers licensed merchandise spanning apparel, publishing, home goods, electronics, and toy products. Through its Wizards of the Coast and Digital Gaming segment, Hasbro cultivates its brands by developing immersive trading card games, role-playing games, and digital gaming experiences, leveraging intellectual property from both Hasbro and Wizards of the Coast. The Entertainment segment is devoted to the conception, acquisition, production, distribution, and commercialization of top-tier entertainment content. This includes feature films, scripted and unscripted television programs, family-friendly shows, digital media, and live performances. Hasbro distributes its offerings through an expansive network, reaching diverse channels including various retailers, distributors, wholesalers, discount and drug stores, mail-order and catalog vendors, department stores, and other traditional brick-and-mortar establishments, as well as a significant presence among e-commerce retailers. Consumers can also acquire products directly through the company's Hasbro PULSE e-commerce website. Established in 1923, Hasbro, Inc. maintains its corporate headquarters in Pawtucket, Rhode Island.
Business History
Price Overview
Last updated: Jun 28, 2026 5:22am (just now)$85.33
+0.45 (+0.53%)
Day Range
$84.41 – $86.25
52-Week Range
$69.50 – $106.98
50-Day MA
$89.90
200-Day MA
$86.32
Volume
2,253,844.00
Analyst Price Targets
Low
$85.00
Consensus
$109.57
High
$123.00
(43 analysts)
Share Structure
Outstanding
141,491,000.00
Float
140,480,471.00
Free Float
99.3%
High free float
— 99.3% of shares trade freely, ~0.7% held by insiders/institutions
Very liquid — most shares trade freely. Low insider ownership can mean less management alignment, but makes large position sizing straightforward.
Price History (1 Year)
Revenue & Net Income Trend
The directional story — useful even when net income is negative.
Revenue
The top line — total sales before any costs or taxes are subtracted. A measure of how much business the company is doing.
Net Income
The bottom line — profit left after subtracting all expenses, interest, and taxes from revenue. Reflects accounting profitability, but includes non-cash items like depreciation, so it isn't the same as cash earned.
Operating Cash Flow
The real cash generated by the day-to-day business — selling products, paying suppliers, collecting from customers. Calculated from net income by adding back non-cash items and adjusting for timing (unpaid bills, unsold inventory). When OCF consistently lags net income, the reported profit may not be converting to real money.
| Period | Revenue | Net Income | Net Margin | YoY/QoQ |
|---|
Key Metrics
API Direct from provider
CALC Derived from statements
P/E Ratio (Price per dollar of earnings)
CALCStock Price / EPS (Diluted)
-37.10
Stock Price: $85.33
EPS (Diluted): -2.30
EPS (Diluted): -2.30
P/B Ratio (Price vs net asset value)
APIStock Price / Book Value Per Share
21.57
Stock Price: $85.33
Total Equity: $538.50M
Shares: 140,200,000
Total Equity: $538.50M
Shares: 140,200,000
EV/EBITDA (Total value vs operating profit)
APIEnterprise Value / EBITDA
46.47
Market Cap: $12.07B
Total Debt: $3.30B
Cash: $776.60M
EBITDA: $232.70M
Total Debt: $3.30B
Cash: $776.60M
EBITDA: $232.70M
Enterprise Value (Takeover price (cap + debt - cash))
APIMarket Cap + Total Debt - Cash
$14.2B
Market Cap: $12.07B
Total Debt: $3.30B
Cash: $776.60M
Total Debt: $3.30B
Cash: $776.60M
P/S Ratio (Price per dollar of revenue)
APIStock Price / Revenue Per Share
2.47
Stock Price: $85.33
Revenue: $4.70B
Shares: 140,200,000
Revenue: $4.70B
Shares: 140,200,000
EV/Sales (Total value vs revenue — works when P/E can't)
API3.03
Gross Margin (Revenue left after direct costs)
APIGross Profit / Revenue
70.3%
Gross Profit: $3.30B
Revenue: $4.70B
Revenue: $4.70B
Operating Margin (Revenue left after all operations)
APIOperating Income / Revenue
22.5%
Operating Income: $1.06B
Revenue: $4.70B
Revenue: $4.70B
Net Margin (Revenue left as actual profit)
APINet Income / Revenue
-6.9%
Net Income: -$322.40M
Revenue: $4.70B
Revenue: $4.70B
ROE (Profit from shareholder equity)
APINet Income / Total Equity
-48.3%
Net Income: -$322.40M
Total Equity: $538.50M
Total Equity: $538.50M
ROIC (Profit from all invested capital)
APINOPAT / Invested Capital
-959.3%
Operating Income: $1.06B
Tax Rate: -212.0%
Equity: $538.50M
Total Debt: $3.30B
Cash: $776.60M
Tax Rate: -212.0%
Equity: $538.50M
Total Debt: $3.30B
Cash: $776.60M
Current Ratio (Can it pay short-term bills)
APICurrent Assets / Current Liabilities
1.38
Current Assets: $2.58B
Current Liabilities: $1.87B
Current Liabilities: $1.87B
Debt/Equity (Leverage — debt vs equity)
CALCTotal Debt / Total Equity
6.12
Short-Term Debt: $527.60M
Long-Term Debt: $2.77B
Total Debt: $3.30B
Total Equity: $538.50M
Long-Term Debt: $2.77B
Total Debt: $3.30B
Total Equity: $538.50M
Rev/Share (Top-line per share)
CALCRevenue / Shares Outstanding
$33.53
Revenue: $4.70B
Shares: 140,200,000
Shares: 140,200,000
Book Value/Share (Net assets per share)
CALC(Total Assets - Total Liabilities) / Shares
$3.84
Total Equity: $538.50M
Shares: 140,200,000
Shares: 140,200,000
FCF/Share (Real cash generated per share)
CALC(Operating Cash Flow + CapEx) / Shares
$5.92
Operating CF: $893.20M
CapEx: -$63.30M
Shares: 140,200,000
CapEx: -$63.30M
Shares: 140,200,000
CapEx is negative (outflow) — added to OCF to get FCF
Div Yield (Annual income from holding)
APILast Annual Dividend / Stock Price
3.4%
Last Dividend: N/A
Stock Price: $85.33
Stock Price: $85.33
Payout Ratio (Earnings paid out as dividends)
Dividends Paid / Net Income
—
Dividends Paid: N/A
Net Income: -$322.40M
Net Income: -$322.40M
Dividends paid not available in cash flow statement
Industry Benchmarks
Compares HAS against LLM-researched typical ranges for its
industry. One research call per industry, cached indefinitely — every stock in the same industry
reuses the same baseline.
Deep Analysis
Pre-flight intelligence scans the company first, then routes to the right analytical methods.
0
Company Classification
— What type of company is this?
1
Industry Landscape
— Where is the industry headed?
2
Company Momentum
— Where is this company trending?
3
Forward Projection
— 1Y & 2Y projected metrics (requires Layer 1 + 2)
4a
DCF Valuation
— Present value of future cash flows
4b
Earnings Power Value
— Floor value — worth with zero growth
4c
Anchored PE
— Industry PE adjusted for growth differential
4d
Reverse DCF
— What growth is the market pricing in?
4e
Revenue-Based DCF
— For growth/narrative companies (skip if mature earner)
4f
Anchored P/S
— Price-to-Sales peer comparison (skip if mature earner)
4g
Scenario Analysis
— Bull / Base / Bear (skip if mature earner)
4h
Dividend Discount Model
— For dividend/income stocks only
4i
Book Value Analysis
— For deep value / turnaround stocks only
4j
Insider Activity
— Are insiders buying or selling?
4f
Cash Flow Quality
— How trustworthy is the FCF?
4g
Debt Maturity Risk
— Can it handle its debt?
4h
Macro Environment
— Rates, market valuation, volatility
4i
Sector Intelligence
— How does this company compare within its sector?
4j
Revenue Confidence
— How reliable is the growth projection?
4k
Sensitivity Analysis
— How fragile is the fair value estimate?
4l
Sector Demand Cycle
— Is the sector in a boom, steady state, or contraction?
5
AI Investigation
— Adaptive research engine (Claude)
5b
Thesis Evaluation
— What does the market believe? (narrative/platform stocks only)
6
Valuation Synthesis
— Weighted verdict from all methods (requires Layer 4)
Income Statement (Annual)
Last updated: Jun 28, 2026 5:22am (just now)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Revenue | $6.4B | $5.9B | $5.0B | $4.1B | $4.7B |
| Cost of Revenue | $2.5B | $2.4B | $2.1B | $1.5B | $1.4B |
| Gross Profit | $3.9B | $3.5B | $2.9B | $2.7B | $3.3B |
| Operating Expenses | $3.1B | $3.0B | $4.4B | $2.0B | $2.2B |
| Operating Income | $763.3M | $407.7M | -$1.5B | $690.0M | $1.1B |
| Net Income | $428.7M | $203.5M | -$1.5B | $385.6M | -$322.4M |
| EBITDA | $1.7B | $1.2B | -$863.2M | $880.5M | $232.7M |
| EPS | $3.11 | $1.47 | $-10.73 | $2.77 | $-2.30 |
| EPS (Diluted) | — | — | — | — | — |
Balance Sheet (Annual)
Last updated: Jun 28, 2026 5:22am (just now)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Cash & Equivalents | $983.4M | $498.6M | $544.8M | $694.7M | $776.6M |
| Total Current Assets | $3.7B | $3.0B | $2.3B | $2.2B | $2.6B |
| Total Assets | $10.0B | $9.3B | $6.5B | $6.3B | $5.6B |
| Current Liabilities | $2.5B | $2.2B | $2.1B | $1.4B | $1.9B |
| Long-Term Debt | $3.8B | $3.7B | $3.0B | $3.4B | $2.8B |
| Total Liabilities | $7.0B | $6.4B | $5.5B | $5.2B | $5.0B |
| Total Equity | $3.0B | $2.8B | $1.1B | $1.2B | $538.5M |
| Retained Earnings | $4.3B | $4.1B | $2.2B | $2.3B | $1.6B |
Cash Flow (Annual)
Last updated: Jun 28, 2026 5:22am (just now)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Operating Cash Flow | $817.9M | $372.9M | $725.6M | $847.4M | $893.2M |
| Capital Expenditure | -$132.7M | -$174.2M | -$209.3M | -$87.2M | -$63.3M |
| Free Cash Flow | $685.2M | $198.7M | $516.3M | $760.2M | $829.9M |
| Acquisitions (net) | $378.5M | -$146.3M | $329.6M | -$12.0M | $0 |
| Debt Repayment | — | — | — | — | — |
| Dividends Paid | — | — | — | — | — |
| Stock Buybacks | $0 | -$125.0M | -$16.8M | $0 | $0 |
| Net Change in Cash | -$430.5M | -$506.1M | $32.3M | $149.6M | $81.6M |
Analyst Estimates (Annual)
Last updated: Jun 28, 2026 5:22am (just now)| Metric | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|
| Revenue |
$5.3B $5.0B – $5.5B
|
$5.5B $5.5B – $5.5B
|
$5.7B $5.5B – $5.9B
|
$5.9B $5.7B – $6.1B
|
| EBITDA |
$592.7M $554.2M – $610.8M
|
$612.6M $612.1M – $613.1M
|
$635.0M $609.8M – $657.5M
|
$660.2M $634.1M – $683.6M
|
| Net Income |
$882.0M $872.5M – $936.7M
|
$1.0B $912.8M – $1.1B
|
$1.0B $969.5M – $1.1B
|
$1.1B $1.0B – $1.1B
|
| EPS | — | — | — | — |
Growth Trends (YoY %)
Last updated: Jun 28, 2026 5:22am (just now)| Metric | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Revenue Growth | -8.8% | -14.6% | -17.3% | +13.7% |
| Gross Profit Growth | -10.9% | -16.9% | -6.9% | +23.6% |
| Operating Income Growth | -46.6% | -477.4% | +144.8% | +53.3% |
| Net Income Growth | -52.5% | -831.8% | +125.9% | -183.6% |
| EBITDA Growth | -26.9% | -170.7% | +202.0% | -73.6% |
Insider Trading (Recent)
Type codes
PPurchase
SSale
AAward / grant
MOption exercise
FIn-kind (tax)
CConversion
GGift
DReturn to issuer
All SEC Form 4 codes
Open market
- P Purchase
- Open-market or private purchase of shares.
- S Sale
- Open-market or private sale of shares.
Compensation (Rule 16b-3)
- A Award / grant
- Grant or award of securities (RSUs, options, etc.) under Rule 16b-3.
- D Return to issuer
- Securities disposed back to the company under Rule 16b-3.
- F In-kind (tax)
- Shares withheld or delivered to pay the option-exercise price or tax — not an open-market sale.
- I Discretionary
- Discretionary transaction under an employee plan — Rule 16b-3(f).
- M Option exercise
- Exercise or conversion of a derivative (option/RSU) into shares — exempt.
Derivatives
- C Conversion
- Conversion of a derivative security into the underlying shares.
- E Short expiration
- Expiration of a short derivative position.
- H Long expiration
- Expiration or cancellation of a long derivative position with value received.
- O OTM exercise
- Exercise of an out-of-the-money derivative.
- X ITM exercise
- Exercise of an in-the-money or at-the-money derivative.
Other exempt
- G Gift
- Bona fide gift of securities.
- L Small acquisition
- Small acquisition under Rule 16a-6.
- W Inheritance
- Acquisition or disposition by will or the laws of descent.
- Z Voting trust
- Deposit into or withdrawal from a voting trust.
Other
- J Other
- Other acquisition or disposition (explained in a Form 4 footnote).
- K Equity swap
- Transaction in an equity swap or similar instrument.
- U Tender / buyout
- Disposition via tender of shares in a change-of-control transaction.
Compensation-plan codes (A, D, F, M) are routine and rarely directional. Open-market P (buy) and S (sale) carry the most signal.
| Date | Insider | Type | Shares | Price | Value |
|---|---|---|---|---|---|
| 2026-06-11 | Hamren Elizabeth | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Vernon Carla | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Cochran Hope F | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Stoddart Richard S | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Bowser Douglas S | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Gersh Lisa | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | GIBEAU FRANK D | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | HARRIS DARIN S | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Mahoney Owen | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-06-11 | Richie Laurel | A-Award | 2,224.00 | $0.00 | $0 |
| 2026-05-17 | KILPIN TIMOTHY J. | F-InKind | 5,939.00 | $95.13 | $564,977 |
| 2026-05-17 | GOETTER GINA M | F-InKind | 9,796.00 | $95.13 | $931,893 |
| 2026-05-15 | Bunge Jason M | F-InKind | 1,037.00 | $95.13 | $98,650 |
| 2026-05-17 | Bunge Jason M | F-InKind | 1,469.00 | $95.13 | $139,746 |
| 2026-03-31 | Stoddart Richard S | A-Award | 125.00 | $0.00 | $0 |
| 2026-03-31 | Gersh Lisa | A-Award | 686.00 | $0.00 | $0 |
| 2026-03-31 | Bowser Douglas S | A-Award | 293.00 | $0.00 | $0 |
| 2026-03-16 | Sibley Tarrant L. | A-Award | 8,422.00 | $0.00 | $0 |
| 2026-03-16 | Hight John | A-Award | 10,695.00 | $0.00 | $0 |
| 2026-03-16 | GOETTER GINA M | A-Award | 21,389.00 | $0.00 | $0 |
Dividend History (Last 20)
Last updated: Jun 28, 2026 5:22am (just now)| Date | Dividend | Declaration | Record | Payment |
|---|---|---|---|---|
| 2026-06-01 | $0.70 | 2026-05-12 | 2026-06-01 | 2026-06-11 |
| 2026-02-18 | $0.70 | 2026-02-05 | 2026-02-18 | 2026-03-04 |
| 2025-11-19 | $0.70 | 2025-10-16 | 2025-11-19 | 2025-12-03 |
| 2025-08-20 | $0.70 | 2025-07-17 | 2025-08-20 | 2025-09-03 |
| 2025-05-21 | $0.70 | 2025-04-17 | 2025-05-21 | 2025-06-04 |
| 2025-03-03 | $0.70 | 2025-02-20 | 2025-03-03 | 2025-03-12 |
| 2024-11-20 | $0.70 | 2024-10-17 | 2024-11-20 | 2024-12-04 |
| 2024-08-21 | $0.70 | 2024-07-25 | 2024-08-21 | 2024-09-04 |
| 2024-04-30 | $0.70 | 2024-02-08 | 2024-05-01 | 2024-05-15 |
| 2024-01-31 | $0.70 | 2023-12-18 | 2024-02-01 | 2024-02-15 |
| 2023-10-31 | $0.70 | 2023-08-04 | 2023-11-01 | 2023-11-15 |
| 2023-07-31 | $0.70 | 2023-05-18 | 2023-08-01 | 2023-08-15 |
| 2023-04-28 | $0.70 | 2023-02-13 | 2023-05-01 | 2023-05-15 |
| 2023-01-31 | $0.70 | 2022-12-06 | 2023-02-01 | 2023-02-15 |
| 2022-10-31 | $0.70 | 2022-07-28 | 2022-11-01 | 2022-11-15 |
| 2022-07-29 | $0.70 | 2022-05-19 | 2022-08-01 | 2022-08-15 |
| 2022-04-29 | $0.70 | 2022-02-07 | 2022-05-02 | 2022-05-16 |
| 2022-01-31 | $0.68 | 2021-12-02 | 2022-02-01 | 2022-02-15 |
| 2021-10-29 | $0.68 | 2021-07-28 | 2021-11-01 | 2021-11-15 |
| 2021-07-30 | $0.68 | 2021-05-20 | 2021-08-02 | 2021-08-16 |
Narrative Economics
The story the market is telling about this stock — the intangible X-factor
(founder mythology, cult dynamics, TAM-of-imagination) that moves price beyond
what cash flows alone explain. After Shiller, Narrative Economics.
No narrative profile yet for HAS — it's generated by the pipeline (
market-narrative step).
No community reviews yet for HAS.
Be the first — hit How to Contribute, have any AI review this page, and paste its take back here.
My Notes
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Data via Financial Modeling Prep · Cached for performance · fmp
v1.1.352 · d1100787 · 2026-06-26 11:39:30