Consumer Cyclical · Specialty Retail
Price
$1.80
Market Cap
$63.3M
Employees
151
Beta
1.37
Avg Volume
91,226
CEO
Sam Lai
Business Description
Hour Loop, Inc., an e-commerce firm founded in 2013, operates its digital retail business primarily within the United States. Headquartered in Redmond, Washington, the company offers a diverse inventory that includes home and garden furnishings, toys, kitchen essentials, apparel, and various electronic goods. Customers can purchase these items through Hour Loop's own dedicated platform, hourloop.com, or via major online marketplaces such as Amazon.com and Walmart.com.
Business History
Revenue & Net Income Trend
The directional story — useful even when net income is negative.
Revenue
The top line — total sales before any costs or taxes are subtracted. A measure of how much business the company is doing.
Net Income
The bottom line — profit left after subtracting all expenses, interest, and taxes from revenue. Reflects accounting profitability, but includes non-cash items like depreciation, so it isn't the same as cash earned.
Operating Cash Flow
The real cash generated by the day-to-day business — selling products, paying suppliers, collecting from customers. Calculated from net income by adding back non-cash items and adjusting for timing (unpaid bills, unsold inventory). When OCF consistently lags net income, the reported profit may not be converting to real money.
| Period | Revenue | Net Income | Net Margin | YoY/QoQ |
|---|
Key Metrics
API Direct from provider
CALC Derived from statements
P/E Ratio (Price per dollar of earnings)
CALCStock Price / EPS (Diluted)
37.11
Stock Price: $1.80
EPS (Diluted): 0.05
EPS (Diluted): 0.05
P/B Ratio (Price vs net asset value)
APIStock Price / Book Value Per Share
9.05
Stock Price: $1.80
Total Equity: $6.99M
Shares: 35,164,886
Total Equity: $6.99M
Shares: 35,164,886
EV/EBITDA (Total value vs operating profit)
APIEnterprise Value / EBITDA
21.72
Market Cap: $63.35M
Total Debt: $720,619
Cash: $3.79M
EBITDA: $2.78M
Total Debt: $720,619
Cash: $3.79M
EBITDA: $2.78M
Enterprise Value (Takeover price (cap + debt - cash))
APIMarket Cap + Total Debt - Cash
$60.3M
Market Cap: $63.35M
Total Debt: $720,619
Cash: $3.79M
Total Debt: $720,619
Cash: $3.79M
Gross Margin (Revenue left after direct costs)
APIGross Profit / Revenue
52.4%
Gross Profit: $74.63M
Revenue: $142.44M
Revenue: $142.44M
Operating Margin (Revenue left after all operations)
APIOperating Income / Revenue
1.7%
Operating Income: $2.46M
Revenue: $142.44M
Revenue: $142.44M
Net Margin (Revenue left as actual profit)
APINet Income / Revenue
1.2%
Net Income: $1.70M
Revenue: $142.44M
Revenue: $142.44M
ROE (Profit from shareholder equity)
CALCNet Income / Total Equity
24.4%
Net Income: $1.70M
Total Equity: $6.99M
Total Equity: $6.99M
ROIC (Profit from all invested capital)
CALCNOPAT / Invested Capital
44.6%
Operating Income: $2.46M
Tax Rate: 28.9%
Equity: $6.99M
Total Debt: $720,619
Cash: $3.79M
Tax Rate: 28.9%
Equity: $6.99M
Total Debt: $720,619
Cash: $3.79M
Current Ratio (Can it pay short-term bills)
APICurrent Assets / Current Liabilities
1.37
Current Assets: $22.95M
Current Liabilities: $16.73M
Current Liabilities: $16.73M
Debt/Equity (Leverage — debt vs equity)
CALCTotal Debt / Total Equity
0.10
Short-Term Debt: $637,348
Long-Term Debt: $83,271
Total Debt: $720,619
Total Equity: $6.99M
Long-Term Debt: $83,271
Total Debt: $720,619
Total Equity: $6.99M
Rev/Share (Top-line per share)
CALCRevenue / Shares Outstanding
$4.05
Revenue: $142.44M
Shares: 35,164,886
Shares: 35,164,886
Book Value/Share (Net assets per share)
CALC(Total Assets - Total Liabilities) / Shares
$0.20
Total Equity: $6.99M
Shares: 35,164,886
Shares: 35,164,886
FCF/Share (Real cash generated per share)
CALC(Operating Cash Flow + CapEx) / Shares
$0.07
Operating CF: $2.58M
CapEx: -$78,113
Shares: 35,164,886
CapEx: -$78,113
Shares: 35,164,886
CapEx is negative (outflow) — added to OCF to get FCF
Div Yield (Annual income from holding)
APILast Annual Dividend / Stock Price
0.0%
Last Dividend: N/A
Stock Price: $1.80
Stock Price: $1.80
Payout Ratio (Earnings paid out as dividends)
Dividends Paid / Net Income
—
Dividends Paid: N/A
Net Income: $1.70M
Net Income: $1.70M
Dividends paid not available in cash flow statement
Industry Benchmarks
Compares HOUR against LLM-researched typical ranges for its
industry. One research call per industry, cached indefinitely — every stock in the same industry
reuses the same baseline.
Deep Analysis
Pre-flight intelligence scans the company first, then routes to the right analytical methods.
0
Company Classification
— What type of company is this?
1
Industry Landscape
— Where is the industry headed?
2
Company Momentum
— Where is this company trending?
3
Forward Projection
— 1Y & 2Y projected metrics (requires Layer 1 + 2)
4a
DCF Valuation
— Present value of future cash flows
4b
Earnings Power Value
— Floor value — worth with zero growth
4c
Anchored PE
— Industry PE adjusted for growth differential
4d
Reverse DCF
— What growth is the market pricing in?
4e
Revenue-Based DCF
— For growth/narrative companies (skip if mature earner)
4f
Anchored P/S
— Price-to-Sales peer comparison (skip if mature earner)
4g
Scenario Analysis
— Bull / Base / Bear (skip if mature earner)
4h
Dividend Discount Model
— For dividend/income stocks only
4i
Book Value Analysis
— For deep value / turnaround stocks only
4j
Insider Activity
— Are insiders buying or selling?
4f
Cash Flow Quality
— How trustworthy is the FCF?
4g
Debt Maturity Risk
— Can it handle its debt?
4h
Macro Environment
— Rates, market valuation, volatility
4i
Sector Intelligence
— How does this company compare within its sector?
4j
Revenue Confidence
— How reliable is the growth projection?
4k
Sensitivity Analysis
— How fragile is the fair value estimate?
4l
Sector Demand Cycle
— Is the sector in a boom, steady state, or contraction?
5
AI Investigation
— Adaptive research engine (Claude)
5b
Thesis Evaluation
— What does the market believe? (narrative/platform stocks only)
6
Valuation Synthesis
— Weighted verdict from all methods (requires Layer 4)
Income Statement (Annual)
Last updated: Jun 26, 2026 4:49pm (16h ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Revenue | $62.8M | $95.9M | $132.1M | $138.3M | $142.4M |
| Cost of Revenue | $28.0M | $46.9M | $65.6M | $66.2M | $67.8M |
| Gross Profit | $34.8M | $49.0M | $66.5M | $72.0M | $74.6M |
| Operating Expenses | $29.3M | $50.9M | $69.5M | $71.3M | $72.2M |
| Operating Income | $5.5M | -$1.9M | -$3.0M | $730,940 | $2.5M |
| Net Income | $4.8M | -$1.5M | -$2.4M | $657,447 | $1.7M |
| EBITDA | $5.5M | -$1.7M | -$2.8M | $1.3M | $2.8M |
| EPS | $0.14 | $-0.04 | $-0.07 | $0.02 | $0.05 |
| EPS (Diluted) | — | — | — | — | — |
Balance Sheet (Annual)
Last updated: Jun 26, 2026 4:49pm (16h ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Cash & Equivalents | $10.6M | $4.6M | $2.5M | $2.1M | $3.8M |
| Total Current Assets | $18.7M | $24.5M | $18.0M | $18.7M | $22.9M |
| Total Assets | $18.8M | $25.7M | $19.6M | $20.0M | $23.8M |
| Current Liabilities | $16.2M | $14.5M | $10.9M | $14.8M | $16.7M |
| Long-Term Debt | $0 | $4.3M | $4.2M | $0 | $83,271 |
| Total Liabilities | $16.2M | $18.9M | $15.1M | $14.8M | $16.8M |
| Total Equity | $2.7M | $6.8M | $4.5M | $5.2M | $7.0M |
| Retained Earnings | $2.7M | $1.2M | -$1.3M | $-595,175 | $1.1M |
Cash Flow (Annual)
Last updated: Jun 26, 2026 4:49pm (16h ago)| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Operating Cash Flow | $7.8M | -$11.6M | -$2.1M | $313,140 | $2.6M |
| Capital Expenditure | $-16,115 | $-339,518 | $-14,823 | $-35,996 | $-78,113 |
| Free Cash Flow | $7.7M | -$11.9M | -$2.1M | $277,144 | $2.5M |
| Acquisitions (net) | $0 | $0 | $0 | $0 | $0 |
| Debt Repayment | — | — | — | — | — |
| Dividends Paid | — | — | — | — | — |
| Stock Buybacks | $0 | $0 | $0 | $0 | $0 |
| Net Change in Cash | $5.6M | -$6.0M | -$2.1M | $-364,572 | $1.7M |
Analyst Estimates (Annual)
Last updated: Jun 26, 2026 4:49pm (16h ago)| Metric | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|
| Revenue |
$61.1M $61.1M – $61.1M
|
$91.0M $88.6M – $93.4M
|
$145.0M $145.0M – $145.0M
|
$181.3M $178.8M – $183.8M
|
| EBITDA |
$1.9M $1.9M – $1.9M
|
$2.9M $2.8M – $3.0M
|
$4.6M $4.6M – $4.6M
|
$2.9M $2.8M – $2.9M
|
| Net Income |
$2.8M $2.8M – $2.8M
|
$1.4M $1.4M – $1.4M
|
$1.8M $1.8M – $1.8M
|
$5.3M $5.3M – $5.3M
|
| EPS | — | — | — | — |
Growth Trends (YoY %)
Last updated: Jun 26, 2026 4:49pm (16h ago)| Metric | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Revenue Growth | +52.8% | +37.7% | +4.6% | +3.0% |
| Gross Profit Growth | +40.7% | +35.8% | +8.3% | +3.6% |
| Operating Income Growth | -135.1% | -56.5% | +124.3% | +236.7% |
| Net Income Growth | -130.9% | -64.4% | +127.1% | +159.3% |
| EBITDA Growth | -130.9% | -61.6% | +147.9% | +109.1% |
Narrative Economics
The story the market is telling about this stock — the intangible X-factor
(founder mythology, cult dynamics, TAM-of-imagination) that moves price beyond
what cash flows alone explain. After Shiller, Narrative Economics.
No narrative profile yet for HOUR — it's generated by the pipeline (
market-narrative step).
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My Notes
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Data via Financial Modeling Prep · Cached for performance · fmp
v1.1.352 · d1100787 · 2026-06-26 11:39:30